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Moutai

Best Kweichow Moutai Online

Steeped in tradition and lauded as China’s national liquor, Moutai embodies a history stretching back centuries. This exceptional baijiu is a testament to meticulous production methods and a unique terroir.

Moutai, a cultural icon, is not just a drink, but a symbol of prestige and celebration deeply ingrained in Chinese culture, reserved for those who appreciate the finest spirits.

History and origin

Moutai, has a history spanning over a hundred years. Its significance grew during the Chinese Civil War, notably during the Red Army’s Long March, where it served not only as a drink but also for cleaning and disinfecting soldiers’ feet.

After the founding of the People’s Republic of China, Moutai became a state-owned company of Kweichow Moutai Co., Ltd. and a key cultural item used in China’s diplomatic activities.

What is Moutai?

Moutai is a distinguished type of baijiu, a clear, high-proof Chinese liquor crafted from a simple yet refined blend of just three ingredients: sorghum, wheat, and water from the pristine Chishui River. The term “Moutai” specifically denotes the style of baijiu that originates from the town of Maotai in Guizhou Province, China, known for its unique production methods and distinctive flavor profile.

Moutai liquor is renowned for its complex and unique flavor profile, a harmonious blend of nutty, grainy, and savory notes that sets it apart from any production spirit.

Moutai alcohol percentage

The intense, fiery flavor of Kweichow Moutai, which stands out with a 53% alcohol content in each 500ml bottle— is significantly higher than the usual 40% in other spirits. Known as “firewater” for its potent taste, Moutai offers a uniquely bold experience for enthusiasts of strong, distinctive spirits.

What is so special about Moutai?

Moutai’s status as a premium spirit is rooted in its rich history dating back to the Qing Dynasty and its unique production process using sorghum and wheat-based qu.

The ideal terroir of Maotai Town, with its hot, humid summers, cool winters, and pure, mineral-rich water from the Chishui River, creates perfect fermentation conditions. The ageing process in underground clay pots, influenced by local soil, is a unique aspect of Moutai’s production, further enhancing its distinct and complex flavour profile.

In addition to traditional consumption, Moutai’s versatility extends to culinary uses, such as infusing gelato or lattes, adding a sophisticated twist to these treats.

How many types of Moutai are there?

While Kweichow Moutai produces a signature baijiu spirit, there are variations available that cater to different preferences.

Kweichow Moutai (Flying Fairy)

The Kweichow Moutai is the original and most well-known expression, known for its compound flavour profile. Its flavours, distinct from common descriptors like smoky or fruity, are an acquired taste. It starts with a pronounced soy sauce note, followed by subtle aromas of fruit, plants, grains, floral, and yeast. It was awarded the honourable title of National Liquor, the highest accolade for any wine or spirit in China.

Kweichow Moutai Ying Bin

Moutai Ying Bin is a lighter, more delicate version of the classic Moutai. It boasts a fresh apple and pear aroma with a mild and mellow flavour but still retains some of the blends of the original.

Kweichow Moutai Prince

Kweichow Moutai Prince presents a lighter, more approachable option compared to the classic Moutai, appealing particularly to younger drinkers. It maintains the traditional Moutai flavour profile but offers a smoother experience with notes of apple and pear. The production process involves a shorter distillation period compared to other Moutai variations, which contributes to its softer, more delicate taste.

Kweichow Moutai Chun 1992

This 1992 variation of Moutai offers a captivating aroma. This baijiu combines the savoury scent of soy sauce with the vibrant fragrances of tropical fruits and flowers, followed by a smooth, well-balanced taste with a lingering sweetness and floral notes.

Kweichow Moutai Chun 1998

Moutai Chun 1998 has a symphony of sweet and savoury flavours. The taste includes hints of chocolate, peanut butter, and creamy yoghurt, offering a rich and indulgent experience.

Kweichow Moutai Chun 2008

This 2008 Moutai liquor is a special edition crafted to celebrate the 2008 Beijing Olympics, using local ingredients and traditional methods. This resulted in a spirit with a soft, mellow taste and a long-lasting, mature aroma.

Tasting notes

Kweichow Moutai is typically colourless and clear to the eye. Depending on the specific bottling and age, it might have a slight yellowish tinge.

On the nose, the aroma opens with an elegant “jiang” fragrance, reminiscent of soy sauce. The Moutai liquor offers a tropical burst of sweet and juicy notes of pineapple and peach, adding a vibrant layer. A delicate floral touch of lily and orchid rounds out the aroma, providing a rich sensory experience.

On the palate, this baijiu has a smooth and mellow flavour. Moutai’s rich soy sauce note lingers on the tongue, adding a unique savoury dimension.

Food pairings

Pairing the Moutai liquor with food can enhance the dining experience, particularly with dishes bursting with flavours like spicy Sichuan cuisine, succulent Peking duck, or delectable seafood such as lobster or crab.

In a more relaxed setting, indulge in the intricate nuances of Moutai alongside simple yet satisfying snacks like nuts or dried fruits.

How do you drink Moutai?

Moutai is best enjoyed neat at room temperature (20-25°C) to fully appreciate its diverse flavours and aromas.

Serve it in a tulip-shaped glass to maintain the aroma, and pinch the base to avoid heating the contents and altering the scent, enhancing the sensory experience.

What to mix with Moutai liquor?

You can mix Moutai with ingredients like Giffard’s Banane Du Bresil, coconut juice, lemon juice, apple juice, lime juice, sugar syrup, and ginger juice, along with garnishes like mint leaves and banana slices.

These combinations create cocktails such as the “Ganbei Julep” and “Banana Dynasty,” showcasing Moutai’s versatility in crafting sophisticated drinks.

How to store Moutai?

Store Moutai upright in a cool, dark place away from direct sunlight. A sealed bottle can be stored for years, with some believing it even improves with age.

Store away from strong odours. Ideal long-term storage temperature: 15-20°C (59-68°F).

Notable awards

Kweichow Moutai has garnered several prestigious awards over the years, including:

  • Gold Medal at the Concours Mondial de Bruxelles (CMB) Spirits Selection
  • “Best Baijiu” Prize with a “Double Gold Medal” at the San Francisco World Spirits Competition
  • Gold Medal at the 9th World Spirits Award
  • Supreme Gold Prize at the Hong Kong International Food Fair
  • Gold Medal at the Panama Pacific International Exposition

What is the price of Moutai in Malaysia?

Prices for this sought-after brand vary, with a 500ml bottle typically costing thousands in Malaysia. The highly sought-after Kweichow Moutai, also known as Flying Fairy, is a prestigious Chinese baijiu that is often associated with wealth and power, reflecting its status as a symbol of prestige in the beverage industry.

A toast to tradition: Experience Moutai today!

Experience the legendary baijiu, Moutai, where unique ingredients and time-honoured methods converge to create a spirit that captures the essence of its birthplace. Grab a bottle of Moutai now while stock lasts!

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