CHOYA Extra Shiso
From olden times on to the present day, UME-fruit liqueur, Umeshu (Japanese Plum Wine) has been a familiar beverage in Japanese households well known and loved for its relaxing effect as well as its usefulness for keeping healthy. Because of the faint aroma, well-balanced acidity and sweetness of UME-fruit liqueur, Umeshu(Japanese Plum Wine), it is said to be one of the most delicious liquors in the world. Umeshu has undergone significant changes over the years, particularly in terms of base spirit in which the ume are soaked to produce the final beverage. Originally, the fruit was soaked in koshu (a type of aged sake). This was later replaced with honkaku shochu, then again with multiple-distilled shochu. These drastic shifts were driven by the desire to make the most of ume’s natural properties. The Umeshu experts at CHOYA, we are committed to meeting the ever-changing needs of our increasingly diverse customer base to create ever better products. We will continue to work with a large number of ume growers in Japan, making full use of the quality fruit they cultivate with care and expertise, in order to realise innovation and excellence in our Umeshu.