CHOYA Genshu

The CHOYA’ is a masterpiece created with our long history of ume liqueur making experience and data accumulation by CHOYA. It is made with 100 – Percent Japan grown Nanko ume fruit and is fully absorbed by nature’s bounty. ‘The CHOYA’ is produced with much time and effort without adding artificial additives such as acidulants and artificial flavors, to bring out the maximum taste of ume. The highly tartness with rich taste comes from pure ume liqueur. (Genshu) To be enjoy chilled, on-the-rocks, mixed with soda or hot water.